Top Reasons to Use SMS Payments for Your Business

SMS Payments, your way to the future of payment processing.

Part of what makes a successful business today is an outstanding customer experience. Customers want convenience, and as a business owner, you MUST come up with new ways to improve their experience. That’s why we ask, what’s more, convenient than paying your bills with a simple text?

What are SMS Payments?

SMS Payments, also known as 2-Way Text Pay, are a means of paying for products or services through text via a customer’s mobile phone. 

The Customer Experience

Nowhere else in the world of advertising do you see this level of engagement. You’re targeting people at the core of modern society. Everyone has their phones on them, and it’s become the norm to check and respond to texts within the span of minutes. There is nothing more convenient than pulling out your phone, seeing a text that says you have a bill, and sending a single response to pay it. Today, convenience is king, and nothing beats SMS payments.

Ease of Use & Speed

With any other medium, it can take time to enroll your customers into a fully developed drip system. You want to send reminders, updates, news, etc. There are pitfalls with even the most trusted platforms, like email (your emails could be lost to spam filters), traditional mail takes too long, and phone calls cost a lot of time and resources.

However, when a customer enrolls in SMS payments, notifications are sent directly to the mobile number they provide. The speed by which your customers can start paying is immediate. They only need to provide their phone numbers. It’s fast, simple, and extremely cost-effective.

Branding

Tailoring a custom experience for your customers is the first step toward good branding. If a customer chooses to opt in to SMS payments, then they must provide certain information, their mobile numbers, communication preferences, and payment funding methods, etc.

With this kind of data, you can create custom messages, promotions, and reminders that are tailored to fit their exact needs. Imagine sending offers to your customers the same day they get paid. SMS payments give you a powerful way to interact with your customers on a whole new level.

Why Should Your Business Accept Payment via Text?

In addition, 2-Way Text Pay is more than just a way to receive payments. You can make your business more efficient by utilizing appointment reminders, promotions, bill-ready alerts, and various other notifications. You’ll start to develop a better system for engaging with your customers. Building that relationship is a long-term strategy and one that leads businesses to the Fortune 500 list.

Takeaways

2-Way Text Pay helps you deliver a faster, more convenient experience for your user. With the speed and convenience of SMS payments, you set your business apart from competitors with outdated means of payment. People want more options, and you should have every tool available to give it to them.